The purpose of Ultimate Spirits Challenge is to identify, recognise and reward those products which stand out in their respective categories, showing superior quality. Multiple panels of the highest-qualified experts blind-taste each entry by classification in appropriately grouped flights within each major category, scoring each on the 100-point scale. Products that score 90 points or higher are then evaluated blind once again, in newly-created groupings by a different panel of judges. Top scoring products are then reviewed again to determine a select group of finalists with the category’s highest-scorer being awarded a Chairman’s Trophy accolade.
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